10 practical ways on how to use videos to share the gospel



  1. Craft your story creatively.
    Your story should evoke emotions, drag attention, inspire and engage viewers. By being creative you can differ from the thousands of videos released every day and reach your target audience.  Use entertaining, informative, different, engaging elements in telling your story.

  2. Keep your videos short and simple.
    The duration of your gospel video is recommended to be around 60 seconds (approximately 150-word script), because audience engagement drops after 60 seconds particularly if you are targeting unreached people who are nor familiar with the gospel message.

  3. Make your video content easily shareable.
    People can spread your video on social channels if it is only easily sharable. There are nearly 1.4 billion Facebook and 284 million Twitter active users. Social media is the perfect place to get your message out there and to connect with your target audience.

  4. Share your videos. If you want to reach your audience with your video, the main question is what are the best places to submit your video. Share your videos on platform your target audience use most either on Google, YouTube, Yahoo Screen, Vimeo etc. Make sure that, the people you target see your video.

  5. Create a platform where you can interact with your audience.
    Use online platforms that can stream your video to any devise in high quality. Use more social media platforms depending on your target audience and make sure you follow up and interact with your audience.

  6. Use feedback from your viewers as an inspiration in content creation.
    Use people’s feedback to improve and create new and much better content. You can also track down your social metrics like the no of views. You can tell if your content is popular with your audience if they post it more often or reproduce similar ones.

  7. Don’t forget to have call to actions. Include simple, strong and clear calls to action at the end of your video content. This can drive the action you require and you can also get interact with your audience.

  8. Use google analytics.
    This can help you to know who is watching your videos, what is their geographical location, what browser did they use to visit your site, what they are doing on your site, and how you can keep them coming back.

  9. Have a landing page for your video.
    Provide information for your audience who wants to learn more, or wants to be contacted after watching your video.

  10. Learn from others.
    Watch other gospel videos and see what works and what don’t work. Analyze what worked for them and how you can apply it on creating your gospel videos.